Alex Brayshaw alex.b@dnxmarketing.com
| | http://www.dnxmarketing.com/ | | A digital marketer first and foremost, Alex cut his teeth in B2B full service agency CSA in 1997 working on a range of telecoms and technology clients including Interoute, Quantel, Telindus and Marconi. Moving to the B2B division of Ogilvy & Mather, Alex headed up the BP Lubricants and Thales accounts introducing and integrating to both client and agency, the new age of digital marketing. Within DNX Alex continues to focus on technology clients having looked after Damovo, SAP and NTT during his 6 years. As one of the Directors of DNX he currently heads up the WebEx global account while leading the digital department.
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Byron White byron@idealaunch.com
| | http://www.idealaunch.com/ | | Byron White is the President and founder of ideaLaunch. He is an active speaker at various Search Marketing conferences including PubCon, Affiliate Summit, eComXpo and more. He is the hosts of the weekly LifeTips radio show on WebMasterRadio.FM every Wednesday at 4 PM EST. Byron's entrepreneurial success has been well documented in Inc. Magazine, AdWeek, The Boston Globe, The Boston Business Journal, Portfolio Magazine and numerous other publications. Prior to starting ideaLaunch, Byron founded Freelance Access, a graphics arts placement agency representing copywriters, graphic designers and web designers, which was acquired by Aquent. Byron's previous work history includes time at Arthur Andersen, Hill Holliday and he holds a graduate degree in business from the London School of Economics. |
Drew Nicholson drew.n@dnxmarketing.com
| | http://www.dnxmarketing.com/ | | Drew’s marketing career kicked off at Tesco where he worked as a Marketing Executive responsible for the company’s local & regional advertising and promotions. Switching over to the agency side at Bates, he became their youngest ever Associate Director, contributing to brand strategies as well as advertising for brands such as Duracell, Heinz, London Boat Show and the Tea Council. This was followed by his move to DFGW where, as a Board Director, he worked on Retail and IT Business.
After a brief spell working in the sponsorship sector he was involved in the set up of DNA a marketing consultancy. It was here that he began to provide a more integrated offering to technology clients including Sun Microsystems and other tech organizations; this led to the inception of DNX in June 2000, Drew is joint Managing Director.
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Joe Pulizzi joe@zsquaredmedia.com
| | http://www.junta42.com/ | | Joe Pulizzi is a leading writer, speaker, author and strategist for content marketing. Joe, founder of client-vendor matching site Junta42 (http://junta42.com), is co-author of the highly praised book Get Content Get Customers (McGraw-Hill), recognized as THE handbook for content marketing (http://getcontentgetcustomers.com).
Awarded “Custom Media Innovator of the Year” by American Business Media, Joe travels around North America and Europe teaching marketers and publishers about how content and social media are changing the way we communicate with how customers.
Joe writes the very popular content marketing blog - The Content Marketing Revolution (http://blog.junta42.com) and is ranked as one of the top marketing bloggers in the world according to AdAge.
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Jon Wuebben jon@customcopywriting.com
| | http://www.customcopywriting.com/ | | Jon Wuebben is a copywriter, speaker and online marketing leader. He is the President and CEO of Telegent Media, LLC, Encore Publishing and Custom Copywriting, one of the fastest growing online content providers in the industry, having written copy for the Fortune 100, small startups and hundreds of mid-sized organizations. Top companies call upon him for online marketing consultation. Jon has an MBA in International Marketing from Thunderbird, The American Graduate School of International Management and a BS in Management from California State University, Chico. He is the author of Content Rich: Writing Your Way to Wealth on the Web and speaks at business conferences and association meetings around the country. | |

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