Discover how to calculate ROI from Web 2.0 activity.
Access this content featuring industry expert,
Andrew Hood (MD of Lynchpin Analytics) and discover:
- How to analyse and measure different types of Web 2.0 activity
- How to calculate ROI or opportunity cost for Web 2.0 activity
- How to effectively demonstrate and communicate your findings
- The latest brand case studies & leading examples of best practice
- The answers to your key questions on this important topic