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HOW TO MEASURE IN A MULTICHANNEL ENVIRONMENT
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Module: Analytics
Industry Expert: Andrew Hood
Where: Live Online
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Learn how to measure your campaign performance in a multichannel environment.
Access the 1-hour live webcast, featuring industry expert, Andrew Hood (MD of Lynchpin Analytics) and discover:
- What you should be measuring (channels, key metrics)
- How to set benchmarks and kpi’s for different activity
- How to get an overview of all data from all channels
- The latest brand case studies & leading examples of best practice
- The answers to your key questions on this important topic
Post live webcast, you can access the webcast video on-demand and download the podcast whenever and wherever you choose.
This rapid learning opportunity is easily accessible from your desktop. Click below for further information…
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Andrew Hood
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http://www.lynchpin.com
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| Ten months after graduation, Andrew set up Lynchpin, a marketing company providing online analysis and consultancy using cutting edge techniques. Andrew's vision for Lynchpin is to provide world class internet marketing capabilities for blue chip brands by providing succinct solutions that make best use of marketing budgets. |
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Webcast