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VIRAL MARKETING - HOW TO MAKE THE MOST OF VIRAL MARKETING FOR YOUR BRAND
Find out how to make the most of viral marketing and the social internet for your brand.
This one-hour, rapid learning webcast features our leading industry expert, Chris Quigley (Director at specialist viral agency Rubber Republic) and covers topics including:
- Viral Marketing basics - how does viral marketing really work
- Tips for successful creative
- Tips for effective seeding
- Using different types of viral models e.g. direct response, brand awareness, brand engagement
- Case study learning from leading brands
- Social Media research
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Chris Quigley
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http://www.rubberrepublic.com
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| Chris is Managing Director of specialist viral and advertainment company Rubber Republic. Chris has been working in the viral space for over 6 years, running campaigns for clients including JVC, Warner Music, Sony, Fortis (Belgium), BBC, Icon Films, Principality Building Society and a number of government departments. Chris' main areas of interest in the viral marketing arena are social networking, brand participation and targeted seeding (using localised social networks to target specific interest / geo groups). |
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Webcast