Content Hub
You & Your Customers, Sharing Great Content Experiences
Content Hub is an out-of-the-box, Cloud based application to drive deep engagement with customers. Share brand & customer videos, images & other content. Mash up social site content, blogs and other favourite content. Launch multiple Hubs with ease, to support campaigns, promote events or for ongoing engagement.
Use the Knexus Engagement Console to quickly and easily tailor customer experiences. Automate content aggregation feeds for a dynamic, always-fresh customer experience. Easily refresh design & layout using drag and drop features. Control all moderation, tracking, measurement, content optimization and engagement from one place, in real time.
Find out more about the features: Share Brand & Customer Content, Mash Up Content, Launch Multiple Hubs, Out-Of-The-Box, Quickly Tailor Customer Experiences, Aggregate Interesting Content, Moderate, Track, Measure & Optimize
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Share Brand & Customer Content
Multi-Format Content
Content Hubs support multiple content formats, including videos, images, podcasts, PDFs, docs & HTML. This gives you the flexibility to utilize all content assets to improve customer engagement and encourage customers to share theirs
HTML5 Compatible
Content Hubs are HTML5 compatible to ensure that customers accessing from any connected device (such as an iPad or iPhone) can view and interact with your HubCustomer Generated Content
Customers can upload content from either their browser window, or a mobile device easily and quickly. Marketers can then preview and approve the content before publishing -
Mash Up Content
Facebook, Twitter, LinkedIn etc
Embed feeds from social networks including Facebook, Twitter & LinkedIn into your Hub, allowing you to share customer conversations relating to your campaign or brand
Pull In Most Popular Content
Automatically aggregate content syndicated to third destinations, using simple rules to define popularity or other criteria. Using auto-refresh content helps brands to deliver highly engaging, low-maintenance online customer experiences
Blogs & YouTube
Share your most successful blogs and integrate more popular videos from YouTube within a Content Hub, all using the simple Knexus Engagement Console that requires no web development resources
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Launch Multiple Hubs
Events, Campaigns & Ongoing Engagement
Launch multiple Content Hubs with ease to meet your changing marketing needs. Improve the online support for events, create campaign Hubs or embed a Hub in your brand.com site to deliver greater engagement, fast
No Technical Skills Required
Launching & customizing Content Hubs requires no technical skills or IT resource – helping busy marketers to move quickly and stay agile in the face of a rapidly-changing online environment
Complete Control
Management of individual Content Hubs can be easily controlled by Super Admin Users who set up, approve and ensure effective governance over all Hub deploymentsSEO Enabled
Content Hub’s are optimized for SEO to ensure your brand gets the full natural search performance benefits from both its own and customer content
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Out-Of-The-Box
No IT or Web Development
Content Hub is an out-of-the-box solution which you can customize for specific customer needs within hours. The point and click admin interface is designed for marketers, who can launch landing pages, create page layouts, configure social feeds and more, all without the need for IT or web development resources
Flexible Branding
Hub branding is flexible & customizable, meaning a Content Hub can integrate with an existing site, be tailored to specific campaigns or provide a new slick interface to share great content
Cloud Solution
Our cloud based delivery makes Knexus applications easy to deploy and quick to set up, whilst maintaining high levels of security
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Quickly Tailor Customer Experiences
Simple Authoring
Marketers are able to keep full control of their Content Hub, using simple drag & drop tools to create and modify page layouts & customer journeys
Encourage Conversations
Choose from a wide selection of social interactions that can be instantly embedded with specificcontent to create a richer user experience and drive deeper engagement
Deliver Marketing ROI
Use great content experiences not only to drive deeper customer engagement but improve conversion, lead generation and more by promoting calls to action with your content
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Aggregate Interesting Content
Automate Aggregation
You can automate your aggregation options, meaning the content you pull from around the web will continually auto-refresh in your Hub to provide an engaging experience that customers will want to return to
Manually Aggregate
It’s also possible to manually aggregate content – if you see something relevant to your brand that you want to be aggregated to Content Hub, you can pull it in with ease
Facebook, Twitter and LinkedIn
Social content from Twitter, Facebook and LinkedIn etc can all be aggregated into Content Hub, allowing your brand to feature selected or automated customer conversations from key social networks
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Moderate, Track, Measure & Optimize
Moderate Conversations
Control engagement around your content from a central Console. Create rules for spam and flag words, block comments or require approval, create alerts for colleagues or agencies according to roles & responsibilities
Track & Measure
Powerful analytics provide marketers with a clear view of their content performance & customer engagement. The visual interface and easy-to-use data comparison & analysis capabilities help to identify actionable insights
Integrate With Other Web Analytics
The flexible reporting options make it simple to share analytics within the Console, extract data securely or integrate with analytics packages such as Google Analytics, Webtrends or Omniture
Rapid Optimization
The easy-to-use Engagement Console includes powerful tools to help you optimize performance fastin your Hub(s). Change content, social interactions, calls to action, page layouts, social feeds and more without requiring any IT resources. Save time & costs in marketing execution whilst increasing adaptability to changing customer and market dynamics
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Compare Products
To see which Knexus application would work best for your brand, why not Compare Products.
- Knexus Platform
Our platform drives deep online customer engagement Find Out More
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Get in touch
Fancy a chat? Let’s set up some time to demo our products.
