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What’s in the latest Digibiz™News
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a printable version of this Digibiz™ News (.pdf)
* Editor’s
Comment – Riding on the Crest of the Third Wave
* Knexus
Community Members News
Knexus Community:
Upcoming Initiatives and
Collaborative Sessions
Content Strategy
– Delivering Compelling Content Online
Bringing
the Brand Alive on the Web
Download
the forthcoming Initiatives Programme
for 2004
* Knexions
Join a Knexion – Hilton
International
* Knexus
Polls
* Tell
Your Colleagues about the benefits of Knexus
* What
do you think of Digibiz™ News?
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Knexus Services builds, manages and
grows customer communities for its corporate clients
CONTACT
US
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Editor’s
Comment – Riding on the Crest of the Third Wave
By now you should have seen the newly designed and improved functionality
of Knexus’ website. Thanks to those of you that have provided feedback
on the website. The website is your tool to keep in touch with what
is going in the Community, so any changes we make are designed to
increase your value through Knexus Community. Please drop Lisa
Barnett an email to let us know what you think of the website.
And the improvements to our website will not stop here. We are
planning to make further changes to increase the functionality and
make it easier for you to network with your peers. Look out for
further changes to the portal in 2004!
Talking of 2004, it would appear that the eBusiness industry is
now in its third wave of development. The first wave – known as
the dot.com boom was the four to five years up until the year 2000.
This was followed by the second wave which was the recriminiations
of the past three years.
This third wave is now the realisation that the internet is working.
It is delivering sales. It is delivering efficiency to organisations.
And it is powering on. This is a very exciting concept for those
people that have stuck out the ride.
Have a good break and we look forward to demonstrating the significant
business value you can obtain through your membership in 2004.
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YOUR
SAY>>
Let us know what you think of the updated Knexus website. Join
the Knexus poll to tell us what you think.
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New Members
Existing
Members Continue with Knexus Community
We would like to thank Coca-Cola Enterprises,
DTI, ENI-LTE, Nestle and Syngenta for renewing their membership
with Knexus Community for another year.
Our Community continues to grow stronger with access to even more
members who are relevant to you and your business challenges.
Do you know someone that should be receiving our regular communications
or wants to be part of the Knexus Community? If so, then please
pass on their contact details to us. Email Patricia
Miguel with their information.
Did you know that you can add another team member to your subscription
for just £1,250? If you want to discuss this, please get
in contact with Lisa
Barnett to arrange it.
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WHO’S
WHO >>
To see a selection of some of the members
of Knexus Community, please go to our customer list
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INITIATIVE:
Content Strategy – Delivering Compelling
Content Online
Collaborative Session
– 27 January 2004
A number of members have already registered for the
collaborative session which addresses the creation on a content strategy.
A content strategy is a vital aspect of any online
activity as it provides the infrastructure to produce compelling
content that encourages customers’ self-service and increases
transactions
Registered participants include: 3M, Anglo American, AXA PPP,
British American Tobacco, Britvic Soft Drinks, BSI, ENI-LTE, Honda,
Janssen-Cilag, Johnson Mathey, Lloyds TSB, Shell and Standard
Life.
If you want to find out more about this collaborative
session, you can access
the agenda on the website.
COMING SOON: The ThoughtPiece and
FactFinder will be made available to members in the next few weeks.
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Bringing the Brand Alive
on the Web
Collaborative
Session – 18 February 2004
Bringing
web activities into traditional business life is a key challenge
that many businesses are facing as they strive for a truly integrated
multi-channel approach to customers.
A component of this integration is ensuring the brand is appropriately
represented through the web and the internet is considered as
an integral part of marketing campaigns and communications – not
as a bolt-on or afterthought.
Knexus member Shell is tackling these same issues and is hosting
a Knexus collaborative session to share its approach and experiences
with the Knexus Community, as well as seeking the input and ideas
of other members.
The session will cover four key areas:
- Content
- Change Management
- Measurement
- Visibility and Findability
Make sure you reserve your place to avoid any disappointment.
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Knexions
One-to-One Collaboration with your Peers
JOIN A KNEXION
– HILTON INTERNATIONAL
We have a very interesting eCommerce related opportunity
set out in the invitation below, which is a powerful networking
and idea creation opportunity for members of Knexus Community. This
is not part of the Knexus Community initiative programme but you
are able to participate through your membership.
INVITATION
Tim Davis, main board director at Hilton International – responsible
for Distribution and eCommerce, wants to participate with a small,
select group of board level (or direct report to chief executive)
individuals planning to share experiences and ideas on key commercially
focused eBusiness issues.
We are bringing together 12 – 15 participants from leading global
companies (one per industry) in late Jan’04 (venue – the Rome
Cavalieri Hilton). Companies already confirmed include: Avis,
British Airways, BT, DHL, Eurostar, Nationwide, Royal Bank of
Scotland and Royal Mail Group.
If you want further details, please contact
us directly
Graeme
Foux, Knexus Community Chairman
or call +44 (0) 20 7631 4151
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Knexions>>
What is Knexions (pronounced
‘Ker-nexions’)?
Knexions is a highly personalised, confidential service that facilitates
peer-to-peer introductions between senior business executives
in the context
of mutually beneficial business sharing and collaboration opportunities.
CONTACT
US >>
Contact Graeme Foux, chairman of Knexus,
directly about any opportunity to learn from your peers – via
email
or call +44 (0) 20 7631 4151
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Knexus
Polls – The Votes have been Counted
Here are the results for some of the polls that you have been
voting on recently:
*72 per cent of Knexus members agree with the new laws
governing electronic communications with over half of these wishing
the laws had been introduced earlier
*83 per cent of Knexus members like the new look and feel
of our website
*30 per cent of Knexus members prefer to be reminded by
SMS about up and coming collaborative sessions
Thank you for voting on our polls.
VOTE
ON OUR WEBSITE >>
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Tell your colleagues about
the benefits
of Knexus Community
The more like-minded members we attract from peer group companies,
the stronger the Community becomes, so please feel free to get
any prospective members to contact us direct.
Either telephone us on 020 7631 4151 or email Lisa
Barnett.
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FURTHER INFORMATION>>
IF you want to know more about Knexus
Community, look at our website www.knexusgroup.com
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What
do you think of Digibiz™ News?
It’s your Community. We want to
know what you think…
Do you have any feedback? Contributions? Input?
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FEEDBACK
>>
Please provide any feedback or comments
you may have about Digibiz™ News
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