Increase Sales With
Personalize every email through content intelligence, embedding your most captivating articles, videos and other content to create campaigns that engage and convert – with Knexus’ visual commerce platform.
Benefits of Knexus’ Email Personalization
Boost conversions with one-to-one emails
Enrich your email campaigns with content intelligence and tailor every email to each subscriber’s own interests and affinities to maximize conversions. Knexus embeds your most profitable and contextually relevant articles, videos, images, and more.
Let data drive your emails
Customer data, including your from your CRM, is used to define the optimal videos, articles, and social media posts to include in emails. Your customers each have a unique profile based on affinities, purchase history, and more – their emails should be unique too.
Continually optimize email performance
Through machine learning, Knexus continually tests and optimizes its decision-making process to determine the most valuable assets to deliver to each individual email subscriber, based on content intelligence and customer intelligence.
Emails that send themselves
Automate your email marketing process with emails that are not only triggered at the optimal time, based on live CRM information, but are also dynamically populated with the most effective content for that particular contact at that particular moment.
Create Rich, Relevant Emails That Engage and Convert
Tailor your email content for each subscriber
Present your shoppers with the exact content that interests, inspires, and engages them to click through and spend time on your website. Through automated dynamic and personalized content selection, your email campaigns will always be fresh and relevant – maximizing your sales opportunities.
Boost open rates with personalized subject lines
Maximize your email personalization efforts by automatically delivering emails with subject lines that have been tailored to each individual subscriber. Let Knexus fully personalize each subject line for maximum results, or create fixed subject lines with a dynamic element for Knexus to determine.
Strengthen trust with your email subscribers
Enhance your relationships with your subscribers by enriching your email communications and making them highly relevant to build trust and confidence. Re-engage inactive subscribers with personalized content that reflects their interests and activities.
Unlock the True Value of Your Content
Full visibility into every content asset
Centralize all your brand content, influencer assets, articles, videos, and social posts into one digital content library within seconds. Benefit from visibility into every asset that Knexus can tap into to enrich your email campaigns and maximize engagement.s.
Tap into the power of content intelligence
Knexus automatically categorizes each content asset with relevant tags to create powerful content intelligence that supports optimal decision-making, ensuring a truly personalized email experience every time. No human input is necessary, but you can add additional tags should you need.
Continually optimize your email performance
By connecting into your customer data sources and using machine learning to understand customer affinities and brand/customer relationships, Knexus continually optimizes its selection and placement of your most effective content for each email subscriber.
Gain Valuable Insights into Your Email Campaigns
Prove the ROI of your email content
Quickly and easily see how the personalized content in your email communications is performing through the content analytics dashboard. Understand the copy and content that is contributing to the most email open rates, content click throughs, and more.
Enrich your customer intelligence
Understand the performance of each individual customer journey through email, with a range of content analytics that cover the whole buying experience. From engagement right through to the moment of purchase, gain insight into each buyer’s journey.
Make more profitable business decisions
Pinpoint your top-performing content assets across your personalized email campaigns and use this knowledge to inform future content creation and marketing strategies. Focus on your most impactful content types and make better business decisions.
Get Started With Knexus
Make content sell with data-driven visual commerce