Knexus Platform

Knexus’ data-driven visual commerce platform uses machine learning to automatically decide the most effective content for each customer at optimal moments in their buying journey.


Let’s Dig A Little Deeper


Search and understand all available content

Understands your customer‘s profile, behaviour & journey

Matches best content for each customer in real time

Delivers dynamic content to customers via preferred channels

Optimizes use of content through machine learning

 

Create a Single, Virtual View of All Content

Knexus creates a single, virtual view of all marketing, social and product content available for your brand.

Every format and type of content asset, including videos, images and text, are automatically tagged using machine learning. Combined with existing content metadata, this creates rich content intelligence to support optimal decision making.

Knexus’ dynamic content capabilities include real time discovery and selection of the latest, best and widest choice of content from all available sources for each customer.

Content Optimization
 

Achieve a Dynamic Customer View

Knexus uses customer data to understand each customers profile, behavior, attitude, wants, life events and customer journey.

The platform works flexibly with a variety of range of first and third party data sources, together with real time behavioral tracking.

Knexus uses the latest machine learning and predictive analytics to generate powerful customer intelligence.

360 Degree Customer View
 

Match Content to Individual Customers and Their Journey

Knexus’ machine learning decision making engine matches the best content for a customer in real time.

By combining a single view of all available content, with a deep understanding of customers and their journeys, Knexus delivers the most relevant content for each customer at the right time at scale and speed.

 

Deliver Highly Relevant Experiences Across Customer Touchpoints

Knexus auto-integrates dynamic content into customer journeys across customer touchpoints including eCommerce, website, mobile app, email and chatbots, enriching the experience for customers and helping them make decisions.

Content delivery is through SEO optimized Widgets that integrate quickly and easily with existing systems in your tech stack.

1:1 Personalization
 

Continuously Optimize Content and Customer Journeys

Machine Learning is integral to Knexus. It drives continuous performance improvements, both in understanding each customers and content that best suits him or her.

Using dynamic data, intelligence and analytics, the platform automatically adapts to provide the most compelling content experiences for your customers.

Integrated Insights mean you can quickly track and identify return on investment, customer journey effectiveness and content performance, from engagement to purchase.

Measurement and Optimization

First of all, I’d like to thank you and your team so far for the great effort and smooth collaboration in these three months. The team managed the significant time pressure for the proof of concept and not trivial technical set-up very well.



Senior Online Marketing Manager

Working together with some of the world’s leading brands

Client Case Studies

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