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  Digibiz News – Friends of Knexus
The monthly newsletter from Knexus Community
27 July 2004, Edition 127  

Inside this issue

Editors Comment Use the summer months wisely

Knexions® Six Collaborative Opportunities Open to You

Upcoming Collaborative Sessions
  • 15 September – Customer Portal – Delivering the Business Value
  • 29 September – Customer Relationship Management – Creating a sustainable value proposition beyond the product
  • Further session topics

Our Latest Poll


Editor’s Comment

Use the summer months wisely

Despite the fact that the holiday season is upon us, many Knexus Community members are using this valuable time to connect up with their peer groups. Since Knexions®, our online secure network for knowledge and ideas, was launched there have been many interesting collaborative opportunities launched and participated in by our members – including five new opportunities already this month!

Knexions is a real growth area for the Community which allows you to:

  1. Start-a-Knexion to find peer group executives to help you test, benchmark investment decisions, as well as generate new ideas.
  2. Join-a-Knexion started by another company at any time to gain insight to the business initiatives of companies you respect.
  3. Monitor Knexions as an important source of market intelligence on the emerging business issues and topics that other major European and global companies are tackling.

So if you want to use the summer months to validate any planning or thinking, use Knexions to solve your business challenges. If you are not a subscriber to Knexus Community and wish to Start-a-Knexion, you can either:

1. Apply for a membership subscription – this will provide you with unlimited access to view, start or join Knexions, together with lots of other benefits.

2. Pay As You Go – pay a one-off fee to Start-a-Knexion or to Join-a-Knexion and meet other executives from blue-chip companies that are interested in sharing their knowledge and ideas with you.

For more information, to subscribe or pay as you go, please contact us now: [email protected]

The next edition of Digibiz News will be in September.

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Knexions®

Six Collaborative Opportunities Open to You

1 Marketing – How do organisations address responsibility for achieving best practise in online communications?

2 Collaboration – If you’re using or plan to use Webex, a leading FMCG marketer, distributor and producer wants to hear how you have or plan to gain value in your company from investment.

3 Cost per visitor – Want to find out how your operating costs compare with your peers? Benchmark in confidence with a leading business services organisation.

4 Web Development – In-house vs Outsourcing – which is the best method? Collaborate with members over which method is the most suitable for your organisation.

5 Content Management Systems – Swap useful hints and tips with real users to get the most out of using Interwoven Teamsite, in this vendor free Knexion. Join a major communctions group for this Knexion

6 Knowledge Management – How do other companies set up a skills and expertise database for employees? If you have done this already, collaborate with a global chemicals manufacturer.

All Knexions are treated in the strictest confidence. Knexus Community members have full access and unlimited use of the service.

For more information on Knexions click here

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Upcoming Collaborative Sessions

Customer Portal – Delivering Business Value 15 September 2004

Customer Portal – Following a complete customer portal rebuild last year, Royal Mail Group will share insights into how it solved the challenge of providing a clear, easy and direct route to its diverse product set with multiple brands, without turning away its customers.

This collaborative session on 15 September will be hosted by Royal Mail Group, who will deliver a case study on its Web Strategy and how it delivered business value for the group as a whole.

Click here to register your attendance

Customer Relationship Management – Creating a Sustainable Value Proposition beyond the Product 29 September 2004

Smart companies are waking up to the fact that they need to be able to analyse their data to predict customer behaviour. Syngenta’s global CRM team will share its approach and experience to creating a value proposition beyond the product.

Register now or contact us to receive the agenda this collaborative session

Other topics to be covered in the 2004 programme include:

  • Blended Learning
  • eMarketing Best Practise
  • Usability – Do you know what your customers are looking at?
  • Content Strategy
  • B2B Marketplaces
  • eProcurement

Membership to Knexus Community includes the opportunity to utilise the Community to bring together a group of peers around your topic of interest.

By hosting a collaborative session, you can test, share and validate your ideas relating to a strategically important business initiative within your company. Over 100 members have hosted Community sessions to-date and enjoyed business benefits including identifying new ideas, saving costs or reducing time-to-market.

Knexus will invite target participants, organise the session, tailor the agenda around your objectives, moderate and produce appropriate outputs – all as part of your existing subscription. Hosting will also raise your profile within the Community, opening new collaborative opportunities. To discuss this opportunity further, email Lisa Barnett. All enquries will treated with the strictest confidence.

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Our Latest Poll

How is your company coping with Spam?

Our latest poll looks at how companies are dealing with the issue of Spam? Tell us how well or badly Spam email is affecting your organisation.

Our recent polls indicate 33 per cent of members believe their capability and skills are nonexistent to deliver compelling content; 48 per cent of members use Link Building as their preferred method of Search Engine Marketing and 65 per cent members are on top of the issues addressing Accessibility and Compliance Leglisation.

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© 2004 Knexus Ltd – All rights reserved.
Tel: +44 (0) 20 7631 4151 email:[email protected]
Mayfair House, 39 Great Portland Street, London, W1W 7JZ, United Kingdom

Confidentiality – Digibiz
News is distributed in two versions – ‘Knexus Members’ and ‘ Friends of Knexus’. The corporate members version is distributed only to paid members of the Knexus Digital Business community, all of whom have met strict criteria for membership. Any information that is confidential to the community appears only in the member’s version.